projects
I work with CMOs and brand leaders at companies facing inflection points, market repositioning, post-acquisition alignment, category creation, or the quieter crisis of a brand that has outgrown how it presents itself.
.selected clients
Marina Bulgari, Bloomberg, Microsoft, Telus Health, Olympic Games, Metechi, The Harris Poll, TEDMED, Medscape, McGill University, PGA Partners.
Designing the Infrastructure Behind the Brand
A Brand Built on Belonging
Redesign Our Relationship with Time
Reimagining How Golf Is Played, Scored, and Shared
A Digital Sanctuary for Cancer Survivors
It's Good to Feel
Jewelry as a Work of Art
Designing the Foundation of a Financial Marketplace